The GOOD the BAD and the UGLY of Sales in Australia

HI All We are nearing the end of the year, and the dreaded Christmas shopping is rapidly creeping up at a very nagging pace.  There are so many great aspects of Christmas but the crowded shops, the irate sales assistants and the endless cues at the toilets are not them! I think Christmas “Cheer” has [...]

Why have a different terminology for sales and marketing… surely it should all just be called SALES!

Hi All It’s been 81 days since my last blog and I was feeling strong until I recently opened a discussion on Facebook with: “should we just get rid of the term marketing all together and just call it sales? thoughts?” Who knew that this topic would get such a big response…. I received 21 [...]